Privacy Notice
Last updated May 27, 2026
This Privacy Notice for Steady Kids Co ("we," "us," or "our") describes how and why we might access, collect, store, use, and/or share ("process") your personal information when you use our services ("Services"), including when you:
- Visit our website at https://getsteadykids.co, or any website of ours that links to this Privacy Notice
- Engage with us in other related ways, including any marketing or events
Questions or concerns? Reading this Privacy Notice will help you understand your privacy rights and choices. We are responsible for making decisions about how your personal information is processed. If you do not agree with our policies and practices, please do not use our Services.
Summary of key points
What personal information do we process? When you visit, use, or navigate our Services, we may process personal information depending on how you interact with us and the Services, the choices you make, and the products and features you use.
Do we process any sensitive personal information? We do not process sensitive personal information.
Do we collect any information from third parties? We do not collect any information from third parties.
How do we process your information? We process your information to provide, improve, and administer our Services, communicate with you, for security and fraud prevention, and to comply with law. We may also process your information for other purposes with your consent.
In what situations and with which parties do we share personal information? We may share information in specific situations and with specific third parties — described in detail below.
What are your rights? Depending on where you are located geographically, the applicable privacy law may mean you have certain rights regarding your personal information.
1. What information do we collect?
Personal information you disclose to us
In short: We collect personal information that you provide to us.
We collect personal information that you voluntarily provide to us when you express an interest in obtaining information about us or our products and Services, when you participate in activities on the Services, or otherwise when you contact us.
Personal information provided by you. The personal information we collect may include:
- Names
- Email addresses
- Phone numbers
- Mailing and billing addresses
- Contact preferences
- Debit/credit card numbers (handled and stored entirely by Stripe; we do not store payment card data)
Sensitive information. We do not process sensitive personal information.
Payment data. All payment data is handled and stored by Stripe. You may find their privacy notice at stripe.com/privacy.
All personal information that you provide to us must be true, complete, and accurate, and you must notify us of any changes to such personal information.
2. How do we process your information?
In short: We process your information to provide, improve, and administer our Services, communicate with you, for security and fraud prevention, and to comply with law.
We process your personal information for the following purposes:
- To respond to user inquiries and offer support
- To send administrative information about updates to our terms, policies, and services
- To fulfill, ship, and manage your orders
- To send marketing and promotional communications, where permitted, which you may opt out of at any time
- To save or protect an individual's vital interests, such as to prevent harm
3. What legal bases do we rely on?
In short: We only process your personal information when we believe it is necessary and we have a valid legal reason to do so under applicable law.
If you are located in the EU or UK, we may rely on the following legal bases to process your information: consent, performance of a contract, legal obligations, and vital interests.
If you are located in Canada, we may process your information if you have given us specific permission (express consent), or where permission can be inferred (implied consent). You may withdraw your consent at any time.
4. When and with whom do we share information?
In short: We may share information in specific situations and with specific third parties.
We may need to share your personal information in the following situations:
- Business transfers. We may share or transfer your information in connection with, or during negotiations of, any merger, sale of company assets, financing, or acquisition of all or a portion of our business to another company.
- Affiliates. We may share your information with our affiliates, in which case we will require those affiliates to honor this Privacy Notice.
- Service providers. We share information with vendors who help us run our Services, including Stripe (payments), Formspree (form processing), Reddit (advertising and analytics), and Netlify (web hosting).
5. Do we use cookies and tracking?
In short: Yes, we use cookies and similar tracking technologies.
We may use cookies and similar tracking technologies (like web beacons and pixels) to gather information when you interact with our Services. Some online tracking technologies help us maintain the security of our Services, prevent crashes, fix bugs, save your preferences, and assist with basic site functions.
We also permit third parties and service providers (including Reddit) to use online tracking technologies on our Services for analytics and advertising. To the extent these online tracking technologies are deemed to be a "sale" or "sharing" under applicable US state laws, you can opt out by contacting us.
6. Is your information transferred internationally?
In short: We may transfer, store, and process your information in countries other than your own.
Our servers and the servers of our service providers are located in the United States. If you are accessing our Services from outside the US, your information may be transferred to, stored, and processed by us and our service providers in the United States.
7. How long do we keep your information?
In short: We keep your information for as long as necessary to fulfill the purposes outlined in this Privacy Notice unless otherwise required by law.
When we have no ongoing legitimate business need to process your personal information, we will either delete or anonymize such information, or, if this is not possible, we will securely store your personal information and isolate it from any further processing until deletion is possible.
8. What are your privacy rights?
In short: Depending on your state of residence in the US, or in some regions such as the EEA, UK, Switzerland, and Canada, you have rights that allow you greater access to and control over your personal information.
You may review, change, or terminate your account at any time, depending on your country, province, or state of residence. In some regions, you have certain rights under applicable data protection laws, including the right to: request access and obtain a copy of your personal information, request rectification or erasure, restrict processing, data portability, and not be subject to automated decision-making.
Withdrawing your consent. If we are relying on your consent to process your personal information, you have the right to withdraw your consent at any time by contacting us using the details provided below.
Opting out of marketing communications. You can unsubscribe from our marketing and promotional communications at any time by clicking the unsubscribe link in our emails or by contacting us directly.
9. Controls for do-not-track features
Most web browsers and some mobile operating systems include a Do-Not-Track ("DNT") feature you can activate. At this stage, no uniform technology standard for recognizing and implementing DNT signals has been finalized. As such, we do not currently respond to DNT browser signals.
10. Do US residents have specific privacy rights?
In short: Depending on your state of residence, you may have the right to request access to, correct, or delete the personal information we maintain about you.
These rights include: the right to know whether we are processing your personal data, the right to access your personal data, the right to correct inaccuracies, the right to request deletion, the right to obtain a copy of the personal data you previously shared with us, the right to non-discrimination for exercising your rights, and the right to opt out of the processing of your personal data for targeted advertising or sale.
To exercise these rights, contact us using the details in the next section. We have not sold or shared personal information for a business or commercial purpose in the preceding twelve months, and we will not sell or share personal information belonging to website visitors, users, or other consumers in the future.
11. Do we make updates to this notice?
In short: Yes, we will update this notice as necessary to stay compliant with relevant laws.
We may update this Privacy Notice from time to time. The updated version will be indicated by an updated "Last updated" date at the top of this Privacy Notice. We encourage you to review this Privacy Notice frequently to be informed of how we are protecting your information.
12. How can you contact us?
If you have questions or comments about this notice, you may contact us by post at:
Steady Kids Co
97 Otter Point Rd
Elkton, MD 21921
United States
Or by email at hello@getsteadykids.co.
13. How can you review, update, or delete your data?
Based on the applicable laws of your country or state of residence, you may have the right to request access to the personal information we collect from you, details about how we have processed it, correct inaccuracies, or delete your personal information. To request to review, update, or delete your personal information, please email us at hello@getsteadykids.co.
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